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The Philippine participation in Ambiente 2020 is an initiative to promote the Philippines in the international market as a source destination for quality design-oriented products and services through a continued presence in one of the most strategic business touchpoints for the dining, living and giving sectors in Germany. As Ambiente is the world’s largest trade fair for consumer goods and considered to be the annual meeting point for suppliers and trade buyers, it is acknowledged as an effective platform to create market resonance, strengthen our country image and showcase our products.